K2Korea group will launch its second golf wear brand “Piretti”
- Date2021/05/03 13:33
- Hit 2,273
2021-04-14
K2Korea recently acquired a license for “Piretti” brand for Korean market.
K2Korea group will launch its second golf wear brand “Piretti”.
“Pretti” is well known as Top3 premium putter brand in the world.
K2Korea group recently acquired a license for the Piretti brand in apparel and accessories category for Korean market, and expect to release next spring.
Based on apparel items they will also deal with accessories, such as hat, bag, belt, gloves and etc.
As Piretti has high reputation in putter market, they will focus on premium, high-end golf wear.
K2Korea group had had interest in Piretti since 2019. Although this brand is not really popular in Korea now,
they expect it will deliver new experiences to customers based on its high status in golf gear market.
W.Angle x Piretti Collaboration Putter
Therefore, now they are testing its competitiveness through collaboration with their original golf brand W.Angle.
According to W.Angle, they already showed about 40 types of Piretti styles for 20 FW, 21SS, and were well received in the market.
As they started new golf wear business, they also changed the corporate name, W.Angle to FGC Korea (First Company in Golf).
It represents their vision to be the best company in golf market.
It’s their new golf wear brand launching in 8 years since W.Angle starts its business in 2014.
Through effective marketing strategies, W.Angle has made successful results and accomplished about $89.5million revenue only in 3 years after launching.
About Piretti, it was found by Mike Johnson, a young businessman from USA in 2008. With Piretti putter, PGA Tour Henrik Stenson recorded victories for 7 times during 2012~2013.
And as he ranked the world’s No.1, Piretti brand’s value also has been increased.
K2Korea recently acquired a license for “Piretti” brand for Korean market.
“Piretti”, the premium golf wear brand will come out at the beginning of next year.
K2Korea group will launch its second golf wear brand “Piretti”.
“Pretti” is well known as Top3 premium putter brand in the world.
K2Korea group recently acquired a license for the Piretti brand in apparel and accessories category for Korean market, and expect to release next spring.
Based on apparel items they will also deal with accessories, such as hat, bag, belt, gloves and etc.
As Piretti has high reputation in putter market, they will focus on premium, high-end golf wear.
K2Korea group had had interest in Piretti since 2019. Although this brand is not really popular in Korea now,
they expect it will deliver new experiences to customers based on its high status in golf gear market.
W.Angle x Piretti Collaboration Putter
Therefore, now they are testing its competitiveness through collaboration with their original golf brand W.Angle.
According to W.Angle, they already showed about 40 types of Piretti styles for 20 FW, 21SS, and were well received in the market.
As they started new golf wear business, they also changed the corporate name, W.Angle to FGC Korea (First Company in Golf).
It represents their vision to be the best company in golf market.
It’s their new golf wear brand launching in 8 years since W.Angle starts its business in 2014.
Through effective marketing strategies, W.Angle has made successful results and accomplished about $89.5million revenue only in 3 years after launching.
About Piretti, it was found by Mike Johnson, a young businessman from USA in 2008. With Piretti putter, PGA Tour Henrik Stenson recorded victories for 7 times during 2012~2013.
And as he ranked the world’s No.1, Piretti brand’s value also has been increased.